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Content Marketing

“Either write something worth reading or do something worth writing about.” – Benjamin Franklin

May 30, 2017 By Maricel Rivera Leave a Comment

Little-Known Copywriting Formula You Probably Don’t Know Exist

copywriting

Last week, I had the privilege of doing prep work for a widely known marketing writer. He’s on top marketing blogs: Moz, HubSpot, Unbounce, Kissmetrics, WordStream, and Crazy Egg, to name just a few. If […] Continue Reading

February 10, 2017 By Maricel Rivera Leave a Comment

Why Your Business Needs a Mobile-Friendly Website: 10 Statistics You Should Know

mobile-friendly website

On her daughter’s birthday, a friend and her family went to a pizza house to celebrate. One of the crew members offered her a free rewards card that would also shave 10% off their total […] Continue Reading

January 19, 2017 By Christopher Jan Benitez Leave a Comment

To: Business Owner, Subject: Your Blogger Outreach Sucks

blogger outreach

I am a professional freelance writer who has written for multiple blogs over the years. As part of content writing’s best practices, I link out to resource pages that add value to the post I’m […] Continue Reading

October 17, 2016 By Maricel Rivera 1 Comment

Acquire More Leads with Business Blogging: 5 Fundamentals You Need to Know

business blogging

You started a blog. Every digital marketer you’ve been following suggests that you blog to acquire more leads. But why aren’t you getting any leads? There’s a difference between traditional blogging and business blogging, you […] Continue Reading

April 19, 2016 By Maricel Rivera Leave a Comment

Digital Marketing Spotlight #1: Roel Manarang

December 18, 2015. I had a very productive two-hour chat with Roel Manarang, founder of Enamtila, a digital marketing agency. At the time, career-wise, I was stuck in freelance growth limbo, and I knew that only something […] Continue Reading

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Recent Posts

  • Making the Case for Email Marketing: 15 Blog Posts to Read and Revisit This 2023
  • Little-Known Copywriting Formula You Probably Don’t Know Exist
  • Why Your Business Needs a Mobile-Friendly Website: 10 Statistics You Should Know
  • To: Business Owner, Subject: Your Blogger Outreach Sucks
  • The Role of Website Design in Creating an Exceptional User Experience

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