In a study conducted by content marketing agency Frac.tl, VP of Marketing Kelsey Libert lists down the most common elements that make content go viral: Content must be highly evocative. The more complex the emotional […] Continue Reading
Why Poor Writing Is Bad for Business
When it comes to poor writing, which includes poor grammar and spelling, I see three types of people on the Internet: the felon, the police, and the silent sufferer. It’s common to be assaulted with misspellings, […] Continue Reading
5 Content Writing Mistakes to Avoid at All Costs
It’s one of those classic content marketing mistakes: putting out content because you have to. While it’s true that sticking to a content calendar has its merits, publishing content just so you can push the Publish […] Continue Reading